Audio: How to get seen as a go-to expert when you don’t like standing out
What can you do when you offer a valuable service but feel a little uncomfortable about marketing and promoting yourself? About the need to get visible, to get seen online and stand out from the crowd?
When you run your own business you can’t really afford to be shy or to hold back. You want to get found online and you also want to be someone people can trust so you can do your best – teaching or supporting your customers and sharing your expertise.
After all you are probably highly skilled and have loads of experience that you’d like to get recognised for.
But so many women hold back online and understandably so! Not everyone is an extrovert or has the in-built confidence to promote themselves in a way that feels right. For you it probably needs to be a way that feels authentic too.
So what is the answer?
Hear how I overcame my own fear of being visible. As an ‘ambivert’ (borderline intro/extrovert) I struggled with certain aspects of promoting myself particularly in the early days of my business coaching practice.
This happened to coincide with the early days of social media. It was all new and a little scary at first as I’d come from running a corporate training business. ‘Word-of-mouth’ marketing had built my business – I didn’t need to do much promoting and certainly not online!
I know that I wasn’t unusual and would like to show you the main reasons why women hold back online and the best way to overcome any hesitation you might feel.
Find out too what helped me to overcome my resistance (no, not coaching!) and to step out of my comfort zone. It was in many ways the easiest and also most successful way to grow awareness of my online coaching and mentoring service. And it helped me to be seen as a go-to-expert in my field!
I’ll show you the key mindset, tool and approaches that could help you to get noticed and trusted online. (Especially when you don’t like to promote yourself or stand out – whether online or offline.)
I’d love to know what works best for you!